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1
Share this :the social media handbook for PR professionals /Chartered Institute of Public Relations (CIPR) ; edited by Stephen Waddington
UK : Chichester John Wiley & Sons, 2012
xiv, 245 pages ; 24 cm.

Share This & nbsp;is a practical handbook to the biggest changes taking place in the media and its professions by the Chartered Institute of Public Relations (CIPR) Social Media Panel. The book was conceived and written by more than 20 public relations practitioners representing a cross-section of public, private and voluntary sector expertise using many of the social tools and techniques that it addresses. The book is split into 26 chapters over eight topic areas covering the media and public relations industry, planning, social networks, online media relations, monitoring and measurement, skill.
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2
Share this :the social media handbook for PR professionals /Chartered Institute of Public Relations (CIPR) ; edited by Stephen Waddington
UK : Chichester John Wiley & Sons, 2018
xiv, 245 pages ; 24 cm.

Share This & nbsp;is a practical handbook to the biggest changes taking place in the media and its professions by the Chartered Institute of Public Relations (CIPR) Social Media Panel. The book was conceived and written by more than 20 public relations practitioners representing a cross-section of public, private and voluntary sector expertise using many of the social tools and techniques that it addresses. The book is split into 26 chapters over eight topic areas covering the media and public relations industry, planning, social networks, online media relations, monitoring and measurement, skill.
Đầu mục:1 (Lượt lưu thông:0) Tài liệu số:0 (Lượt truy cập:0)

3
Share this too :more social media solutions for PR professionals /Chartered Institute of Public Relations (CIPR) ; edited by Rob Brown and Stephen Waddington ; foreword by Brian Solis.
UK : John Wiley & Sons, Ltd, 2013
xii, 312 pages : illustrations (black and white). ; 24cm.

Share this too" is a pragmatic guide for anyone that wants to continue working in public relations. More than 30 contributors, including all of those from the highly successful first book and many of whom are successful authors in their own right. It probes more deeply into the subject and is divided into seven sections. It delves deeply into what is current in the theory, delivery and evaluation of 21st century public relations and organisational communication.
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